Thailand launched the TouristDigiPay program allowing tourists to convert cryptocurrencies, like BTC and ETH, into baht for spending nationwide from August 18, 2025.

Aimed at boosting declining tourism, the initiative positions Thailand at the forefront of digital payment adoption in Southeast Asia’s tourism sector.

Thailand Launches Crypto-to-Baht Conversion Program for Tourists

Thailand introduces TouristDigiPay allowing tourists to convert crypto into baht for spending nationwide, enhancing tourism appeal.

Thailand has officially launched the TouristDigiPay program, facilitating foreign tourists to convert cryptocurrencies like BTC and ETH into Thai baht. The initiative supports spending at merchants nationwide using regulated e-money providers and QR code payments.

Thailand’s TouristDigiPay: Crypto to Baht Conversion

The program is backed by key figures from the Ministry of Finance, the Securities and Exchange Commission, and the Bank of Thailand. This initiative aims to attract tech-savvy travelers amidst a drop in East Asian tourism, particularly from China.

Pichai Chunhavajira, Deputy Prime Minister and Finance Minister of Thailand, stated, “The program will operate in a regulatory sandbox to ensure proper oversight and to prevent the direct use of crypto as a payment instrument.”

Crypto Tourism Boost: Up to 10 Million Visitors Expected

The launch could potentially increase crypto asset utility in real-world settings, attracting up to 10 million crypto-tourists by 2026. It enhances spending through local e-wallet rails, boosting liquidity flow in the tourism sector.

Financial incentives, including tax exemptions, underline the government’s commitment. Though Total Value Locked (TVL) data isn’t yet available, initial tests reportedly indicate increased transaction volumes at point-of-sale merchants, noted in early pilots. For further analysis, you can check Market analysis and tools by TradingView.

Thailand Leads Southeast Asia with National Crypto Program

Similar initiatives were piloted in Phuket earlier and globally in Bhutan and the UAE. Unlike those, Thailand’s program is the first at a national scale in Southeast Asia, marking a bold stride in digital finance integration.

Experts from Kanalcoin suggest the program could shift market dynamics, increasing the relevance of stablecoins and layers managing liquidity. They point out the regulatory sandbox’s potential in shaping future crypto-tourism integrations in other regions. For more insights, follow Fintech insights and news.

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