Square Launches Bitcoin Payment for U.S. Merchants

Square Launches Bitcoin Payment for U.S. Merchants

Block, Inc.โ€™s Square has launched Bitcoin payments for selected U.S. merchants starting July 22, 2025, using the Lightning Network for efficient transactions.

This move emphasizes Bitcoinโ€™s growing role in mainstream retail, highlighting Blockโ€™s competitive strategy against traditional payment systems by supporting merchant empowerment and operational independence.

Square introduces Bitcoin payments for U.S. sellers, broadening financial options via Lightning Network.

Block, Inc.โ€™s subsidiary, Square, has launched Bitcoin payments for selected U.S. merchants as of July 22, 2025. The process leverages the Lightning Network for swift and cost-effective transactions.

Square Integrates Lightning Network for U.S. Merchants

Block, Inc.โ€™s subsidiary, Square, has launched Bitcoin payments for selected U.S. merchants as of July 22, 2025. The process leverages the Lightning Network for swift and cost-effective transactions.

With Jack Dorsey as CEO and Miles Suter leading the Bitcoin initiative, Square aims to revolutionize payment methods. The launch is a major step towards mainstream crypto-payment capabilities in retail.

Potential Impacts on BTC Liquidity and Merchant Adoption

Squareโ€™s move could substantially affect BTC liquidity and merchant adoption. Internal funding supports the rollout, seen in Blockโ€™s stock surge following the launch.

The introduction may prompt regulatory scrutiny; New York State remains excluded. Anticipated technological outcomes could bolster Bitcoinโ€™s financial ecosystem, offering new merchant revenue models.

Squareโ€™s Bitcoin Push: Can Crypto Achieve Retail Mainstreaming?

Squareโ€™s prior Bitcoin conversions set the stage, similar to PayPalโ€™s integrations. This expansion targets over 4 million merchants, but Ethereum and altcoins are not featured.

Experts suggest that such initiatives enhance crypto legitimacy, particularly for Bitcoin. Kanalcoin data indicate potential growth in merchant BTC holdings, supported by historical precedents.

Miles Suter, Bitcoin Product Lead, Block, Inc., โ€œRolling out a native bitcoin experience to millions of sellers brings us one step closer to that goal. When a coffee shop or retail store can accept bitcoin through Square, small businesses get paid faster, and get to keep more of their revenue. This is about economic empowerment for merchants who like to have options when it comes to accepting paymentsโ€ โ€“ source
Owen Jennings, Block executive, Twitter, โ€œToday weโ€™re onboarding our first few @Square sellers for the new native bitcoin acceptance experience. This is the way!โ€
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